Decisions your data can actually back up

Why Nukam exists

Every performance team runs on the same quiet tax: the first two hours of the day spent rebuilding yesterday. Exporting, pivoting, cross-checking, retyping the same summary into the same message. None of it is analysis. All of it has to happen before analysis can start.

Nukam does that work before you open the laptop. It reads your ad account the way a good analyst reads it — by funnel stage, by category, by creative, by audience — and hands you the conclusion with the number and the threshold that produced it.

Stronger decisions, with the working shown

A recommendation you cannot check is just an opinion with a confident font. Every finding in Nukam quotes the figure behind it, the benchmark it was measured against, and the campaign, ad set or ad it belongs to — and links straight to that object in Ads Manager so you can see it for yourself.

The thresholds are yours, not an industry average. Your ROAS floor, your CTR target, your frequency cap, your ideal budget split, set per funnel stage and editable at any time. When Nukam says something is underperforming, it means against the bar your team actually set.

Category, ad and audience — not just campaigns

Meta gives you campaigns. Your team thinks in categories and products. Nukam maps one onto the other, so you can ask how a category performed, drill into a single product, and land on the one creative responsible — without renaming a thing in Ads Manager.

That resolution runs all the way down: campaign, ad set and individual ad, split by funnel stage, format and ad type, over any date range you choose. Age and gender come from Meta's own deduplicated reach, never summed across campaigns or months, so the number you quote is a number you can defend.

Our mission

To give every growing brand a performance analyst that costs less than a junior hire, works before anyone else is awake, and never guesses at a number it can compute.